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Red Gold Crushes Hunger for the 6th Year in a Row

crush hunger

November 20, 2017

ELWOOD, Ind.  (Nov. 16, 2017) Red Gold announced that the 6th Annual Red Gold Run to Crush Hunger raised $56,357.48 to benefit local Indiana charities. All of the proceeds from the race were presented to Second Harvest Food Bank and the Morrisett Center Food Pantry. For the sixth year in a row, the Run to Crush Hunger united local communities to promote healthy and active lifestyles, while crushing hunger in Central Indiana. With the help of the Virtual Race option, the 10K, 5K and one-mile family walk drew the largest crowd that the Red Gold Run to Crush Hunger has ever had with 1,058 participants from 107 different cities and 19 states.

“We would like to give a special apprecaition to our 2017 Run to Crush Hunger Sponsors, as this event would not be possbile without them,” said Kelsi Fullenkamp, Human Resources Generalist and Race Director. Many companies joined Red Gold to crush hunger including Platnium Sponsors; BMO Harris Bank, Ardaugh Group, St. Vincent Mercy, E.ON and Terrance A. Smith Distributing. “To everyone who participated, donated, volunteered, or enjoyed a bowl of chili, you have made a huge impact on Crush Hunger Saturday,” said Fullenkamp.

Since the race’s inception in 2012, more than $219,000 has been raised in the effort to fight hunger in local Hoosier communities. “This Madison County celebration is a popular venue, and has quickly become a premier annual celebration that gives back to Indiana small towns and communities in so many ways,” said Tim Ingle, Vice President of Human Resources and Corporate Strategy at Red Gold. Also impactful is the amount of Indiana youth and families who continue to participate and benefit from more active lifestyles.

'Crush Hunger Saturday’, is a family friendly day of fun which includes the Annual Run to Crush Hunger, Annual Red Gold Chili Cook-Off, Colts Blue Saturday, Indiana Craft Beer and Wine Garden, vendor booths and great entertainment. This year marked the 32nd Annual Red Gold Chili Cook-Off and the celebration boasted great attendance and community participation. “The participants, sponsors, community involvement and volunteers were the recipe for success,” says Ingle.

As the event was graced with perfect weather for a fall feast of running, chili and CRUSHING Hunger, Red Gold is excited to carry on the tradition in 2018. The second Saturday of every October will continue to be the date for this fun-filled family weekend. Special thanks go out to the Elwood Chamber of Commerce, Elwood Police Department, Elwood Fire Department, Elwood Streets Department and other city services for all of their efforts in making this day possible! Mark your calendar for October 13, 2018. Visit www.RedGold5kRun.com to register and for more event information.

In addition to “Crush Hunger Saturday”, Red Gold just completed their 2nd National Crush Hunger Campaign, where every can of Red Gold, Tuttorosso, Redpack, Sacramento and Huy Fong tomato products purchased in the month of October; Red Gold donated 1 meal to Feeding America. Red Gold is proud to announce that the goal of donating 2 million meals this October to families in need throughout the US was reached! “Making a positive change in our communities has always been a goal for Red Gold – it’s part of who we are,” said Colt Reichart, Director of Digital and Creative Marketing for Red Gold. Red Gold would like to thank everyone who participated in our campaign to Crush Hunger and invite people to visit the www.helpcrushhunger.com website to view some great videos!

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